Chandler, AZ (November 7, 2006) – LifeLock CEO Todd Davis announced this afternoon that the nation’s leader in identity theft prevention will partner with the Dallas Area Chapter of the American Red Cross to protect its employees, volunteers and their families from the numerous problems associated with ID theft.
According to The Privacy Rights Clearinghouse, a non-profit group in San Diego, it’s estimated that more than 100 million people’s identities have been compromised since mid-February 2005. In the past 10 months there have been well over 100 reported incidents of lost personal data through non-financial, non-health and non-educational organizations, including two by American Red Cross chapters. These reported incidents resulted in an estimated 40 million American’s hearing that their personal information had been misplaced.
“I applaud the Dallas Area Chapter of the American Red Cross for taking this step to protect their employees and volunteers from data losses and any problems stemming from identity theft,” said LifeLock CEO Todd Davis. “The number of people directly and indirectly affected by losses of personal data each month continues to grow at a record pace. For that reason more organizations need to take the same steps to prevent someone from using what clearly doesn’t belong to them.” LifeLock is the nation’s first and only ID Theft Prevention Company that maintains active fraud alerts with the three major credit bureaus as well as ChexSystems. The LifeLock system makes personal information useless to everyone but the rightful owner. Every time someone attempts to open credit, change an address or make changes to bank accounts, LifeLock is there to ensure the right person is making the request.
Also unique to other products on the market, LifeLock removes a member’s name from solicitation lists and junk mail, eliminating a primary target of ID thieves – the pre-approved credit offer. Best of all, the LifeLock system is backed by a $1 million guarantee to completely fix any problems if a client was ever compromised.
“We realize that identity theft is an increasing problem and we want to make sure that our employees and volunteers can have this protection and peace of mind,” said Steve Vetrano, Dallas Area Chapter Chief Operating Officer.
The American Red Cross - Dallas Area Chapter traces its beginnings to 1905 when Mary Sherman Allen formed a seven-member committee of top civic and business leaders. Today, the Dallas Area Red Cross serves nearly 4.1 million people in 12 north Texas counties: Collin, Dallas, Delta, Denton, Ellis, Hopkins, Hunt, Kaufman, Navarro, Rains, Rockwall and Van Zandt. The Dallas Area Red Cross extends its community service to 5 Branch Offices in: Corsicana, Denton, Greenville, McKinney and Terrell
The Dallas Area Chapter of the American Red Cross employees and volunteers will be able to sign-up for the LifeLock service at a special discount inside the member section of the Dallas Area Chapter of the American Red Cross website (www.redcrossdallas.org) or calling 1-877-LIFELOCK.
with the most advanced Identity Theft Protection system available!