Company Overview

Pioneers in the fight against identity fraud

LifeLock gives people a sense of confidence to live freely in an always-connected world. We’re a leading provider of proactive identity theft protection services for consumers and identity risk and credit worthiness assessment for enterprises. Since we were founded in 2005, we have been pioneers in identity protection, leveraging unique data, science and patented technology and providing identity threat detection, proactive identity alerts, and comprehensive remediation services, the cornerstones of our business. With more than 3.6 million LifeLock members, we’re committed to providing our consumers some peace of mind amid the threat of identity theft.

LifLock, Inc. (NYSE: LOCK) became a public company on October 3, 2012. With 669 employees, as of December 31, 2014, the company is based in Tempe, Ariz., and has offices in San Diego, San Francisco, Irvine and Mountain View, Calif. LifeLock was ranked 65th fastest-growing company in the Internet category in North America on Deloitte’s 2014 Technology Fast 500TM. More information is available here.


Giving back to our communities

As part of our commitment to help fight identity theft, LifeLock trains law enforcement, victim advocates and collaborates with a variety of non-profit organizations to help consumers establish positive habits to combat identity threats. We partnered with the nonprofit FBI Law Enforcement Executive Development Association (FBI-LEEDA) to provide free training to law enforcement throughout the United States and have reached more than 11,000 law enforcement officers representing more than 4,000 agencies in all 50 states. We also partnered with the nonprofit National Organization for Victim Assistance (NOVA) to provide training to victim advocates throughout the United States. Our partnerships with non-profit organizations focus on parents of pre-teen children, foster children, and victims of domestic violence, who may be at higher risk of identity fraud. Since 2014, we have partnered with the National Parent Teacher Association to teach good digital citizenship and online safety habits for children.


Our product solutions for consumers

We offer a suite of products to fit the diverse needs of our members, but at the core, our products help detect identity-related incidents, alert our members to suspicious activity and address fraud-related issues on behalf of victims. We proactively monitor identity-related events, such as new account openings and credit-related applications. Alerts are sent to our members through our patented LifeLock Identity Alert® system.† In the event that identity theft occurs, LifeLock provides an award-winning member service team and a $1 Million Total Service Guarantee.‡ The LifeLock WalletTM app, which offers convenient digital wallet management and a lost wallet service, is free to everyone with a smartphone.


Identity theft protection for enterprises, customers, members and employees

We offer a suite of LifeLock services for financial institutions, insurance, employee benefits, data breaches, and affinity and subscription services. For more information, visit LifeLock Business Solutions.

We also provide consumer risk management services for enterprises with in-depth visibility into identity risk and creditworthiness to make risk-based decisions that enhance revenue, reduce fraud, drive cost savings, and help protect consumers through our wholly owned subsidiary, ID Analytics, Inc.


Leadership on fraud-protection

In the battle between identity crime and fraud protection, our role as a service and technology provider is to try to stay ahead of identity theft by leveraging unique data, science and patented technology from ID Analytics, Inc. We’re focused not only on developing innovative technology, but also contributing to the scientific community to advance knowledge within our field, advocating for systemic change to fight identity fraud, and supporting research that makes knowledge about identity theft broadly accessible.


† Network does not cover all transactions.
‡ The benefits under the Service Guarantee are provided under a Master Insurance Policy underwritten by State National Insurance Company. Under the Service Guarantee LifeLock will spend up to $1 million to hire experts to help your recovery. As this is only a summary please see the actual policy for applicable terms and restrictions at LifeLock.com/legal